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TSTT CEO Ronald Walcott

bmobile Powers Iconic Mas for an Unforgettable Tobago Carnival Experience

TSTT Corporate Communications

With just days to go before masqueraders take to the streets of Tobago for the much-anticipated third edition of October's Tobago Carnival, excitement is building. Iconic Mas, a rising star in the carnival scene, is poised to deliver an extraordinary experience.
Since its inception, Iconic Mas has stood out for its dedication to excellence. In June, the band hosted its first-ever physical launch to rave reviews. In just one-year, Iconic Mas has nearly doubled its size, attracting 500 masqueraders for the 2024 cultural showcase.
bmobile, a steadfast supporter of Iconic Mas from its early days, has played a pivotal role in the band’s success. This partnership aligns with bmobile’s broader commitment to investing in Tobago’s culture and showcasing the island’s creative brilliance on a global stage.
“bmobile is more than just a sponsor—we are a partner in the development of Tobago’s cultural identity," said bmobile’s Acting Vice President, Customer Experience and Marketing, Reza Hosein. "Our support for Iconic Mas underscores our belief in the power of local culture to drive economic growth and enhance community pride. Tobago Carnival offers a unique platform, and we are proud to help elevate this event to new heights, ensuring it shines not just locally, but on the global stage."
Band leader Dexter Sandy expressed his gratitude for bmobile’s backing, noting that partnerships are essential to the carnival’s success worldwide. “The bmobile brand represents a strong connection to local culture and has significantly supported the growth of Tobago Carnival. Their partnership has allowed us to elevate the experience for all our masqueraders,” he said.
Sandy also emphasized the importance of fostering local talent. “Iconic Mas is dedicated to showcasing Tobago’s artistic community, and we see investing in the success of the band as contributing to the island's cultural development. We aim to make Iconic Mas the leading choice for mas in Tobago, continuing to play our part in growing this unique celebration.”
As Tobago Carnival takes center stage, look forward to being captivated by the vibrant energy, infectious music, and dazzling costumes that will make this year’s celebration truly unforgettable—with Iconic Mas leading the way.

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