Over 400 citizens gathered in solidarity to take part in the Walk Against Domestic Violence, hosted by the Coalition Against Domestic Violence (CADV) at the Queen’s Park Savannah, Port-of-Spain. As a longstanding partner, bmobile proudly supported this event, which aims to raise awareness and advocate for change in the fight against domestic violence.

Debra Thomas, Acting Vice President of Operations and Administration at bmobile, reaffirmed the company's commitment to building safer, more supportive communities. 'At bmobile, we are dedicated to fostering a society where every individual feels secure and valued. Domestic violence is a pervasive issue affecting people from all walks of life across Trinidad and Tobago, and we are proud to collaborate with CADV to advocate for meaningful change. By raising awareness, providing resources, and supporting essential services for survivors, we strengthen our resolve to combat this issue. Together with organizations like CADV, we remain committed to creating a safer, more inclusive future free from the scourge of domestic violence.

CADV, a registered charity founded in 1985, is dedicated to ending all forms of gender-based violence. Alarming statistics from the Trinidad and Tobago Police Service and the National Advisory Committee on Constitutional Reform reveal the pervasive nature of Domestic Violence in the country. Reports have surged in recent years, with over 3,173 cases out of 9,051 family court filings in 2022-2023. Additionally, a 2017 survey found that 30 percent of women have experienced intimate partner violence. The event attracted participants of all ages, genders, and backgrounds. Also joining the cause were Minister of Planning and Development Penelope Beckles-Robinson, members of the Gender and Child Affairs Division, civil society organisations, and various women's groups.

CADV's General Manager, Sabrina Mowlah-Baksh, who emphasized the event's significance in promoting a culture of zero tolerance for violence and fostering equality in relationships, expressed gratitude for bmobile's exceptional support, stating that, “bmobile was the only company to support in multiple ways - advertising, sponsorship to offset expenses and staff participation. This unreserved support was also a demonstration of confidence in the value of the work of CADV in addressing DV. Moreover, it signals the company's clear position that DV is everybody's business. We need the entire corporate world to emulate this position.”

Emmanuel Clarke, an Applications Developer at bmobile, was the first bmobile employee to cross the finish line. He shared his motivation for showing up: "As a man, it's crucial to show support for this cause. DV affects individuals of all genders, and it's important to acknowledge that men can be both victims and perpetrators. By participating, I aim to stand in solidarity with survivors and advocate for a community that condemns abuse and promotes healing and rehabilitation for everyone involved." Clarke added, “I was proud to be the first bmobile employee to cross the finish line, and I shared my CADV medal with friends and family, raising awareness for this vital cause. Together, we can foster a culture of respect and support for all those affected by DV.”

The battle against domestic violence cannot be fought by survivors alone. It requires the collective support of society, from individuals to corporations. Those interested in joining the cause and supporting the work of CADV can visit their website at www.coalitionagainstdomesticviolence.org to learn more about how they can contribute to ending domestic violence in our communities.